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This is not a joke, believe it or not, it is an actual Chrysler advertisement for the US market. You see, Chrysler back then really tried to pitch the Sunbeam Arrow as a sophisticated European sedan. The biggest kick is that they even mentioned the devaluation of pound! At the end, as far as I could gather so far, they only managed to sell few thousands Arrows here in the US, from late 60's to early 70s.
Saturday, March 27, 2010
Mom Always Liked You Best
This is not a joke, believe it or not, it is an actual Chrysler advertisement for the US market. You see, Chrysler back then really tried to pitch the Sunbeam Arrow as a sophisticated European sedan. The biggest kick is that they even mentioned the devaluation of pound! At the end, as far as I could gather so far, they only managed to sell few thousands Arrows here in the US, from late 60's to early 70s.
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very interesting!
ReplyDelete...what WERE the marketing group thinking: don't buy one because it's good, buy one because it's CHEAP..! :o)
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